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The Legendary Story of an Iconic Brand Back in 1981, the Marciano brothers decided to create the perfect fashion brand, blending Hollywood glamour with effortless French elegance. GUESS was born. From a denim pioneer to a global lifestyle brand, GUESS has conquered the world with its sensual and iconic advertising campaigns. Today, with more than 1,500 retail locations worldwide, GUESS offers collections for men, women and children, along with a wide range of accessories, from jewelry to fragrance, from eyewear to watches, to shoes and bags that have become objects of desire.

Guess